What's Floating Around

30 July 2018

Copy of AIEA_logo_RGB-01

Welcome to another week #EventProfs and as August rolls in this week (yes, it’s come round quickly) it’s time to remind you about the fabulous Alliance of Independent Event Agencies of which Cloud 9 has been a founding member – if you are small independent agency and you are not a member yet, then you should be!

The AIEA is an Alliance of independent, small and privately owned event agencies working in the (MICE) sector and is a group of unique and individual companies, sharing our knowledge, experience and resources to enable us to provide the best possible quality service for our clients.

Collectively we responsible for a significant proportion of the business generated in the MICE sector (at the last count in excess of £40m a year) and in addition to providing education, training and a support mechanism for smaller agencies, the Alliance has also enabled us to strengthen our relationships with suppliers.

Our suppliers are hotels and other unique venues that offer first class meeting and event space and the relationships we have with them are vitally important as they provide us, through meetings, forums, exhibitions and fam trips, the information we need and to keep our clients up to date.The main criteria for choosing a supplier is that they fit our client brief.

We are completely independent and do not favour or exclude any venue based on prearranged override or fulfilment contracts and what’s great is that our suppliers also understand the value we add to the booking process and work closely with us to make sure our client’s expectations and needs are fulfilled.

 The AIEA is finding new and innovative ways to work, and network with suppliers and such initiatives as our irreverent annual awards and summer carnival are underlining the important of this small but perfectly formed Alliance. The AIEA is not for profit and is open to any independent agency with less than 20 employees. For details please see www.aiea.co.uk