What's Floating Around
21 January 2019
Welcome to another week and we’re looking forward to the AIEA event on Friday which takes place at the Hilton Doubletree Chester – and is a combination of a member meeting, an introduction to a new platform for #eventprofs by MICE Book, a supplier showcase and our irreverent awards.
It’s also fancy dress and as we are in Chester the instruction is that all costumes should start with the letter C, and no doubt we will see endless Cowboys and Clowns, Cavemen and Crayons dotted about!
Perhaps more seriously is that we step into the chair role for the Alliance for the next two years and have a great opportunity to shape the future of this amazing organisation – The Alliance of Independent Event Agencies is an Alliance of incredible people and agencies and we can only drive it forward with the engagement of members. So we have three key objectives for our tenure – Expansion, Education and Engagement.
Expansion is the easy bit. We want to recruit more members, and make the application process simpler, and Sally Clift and Ellis Salsby are looking at members recruiting members, a simplified entry process and more member benefits.
Education is next, and we have plans for our first member conference in September of this year. It might be that you want to learn how to develop your social media skills, understand how to generate more business or bring yourself up to date with GDPR or TOMS. We are keen to ask members just what they want the event to be.
Engagement is next, and this is a split into four key areas starting with Partnerships engagement, with other trade bodies and the industry at large. The second string to engagement is with suppliers and not just increased commissions but with new and improved communication channels. Charity is the third element and we are very much about giving back to the industry. Lastly is our most important element which is the engagement of members in our events, our objectives and our education.
It’s going to be a great year for the Alliance, so if you are not yet a member then its time to sign up!
Have a great week and don’t forget our free venue finding service!